OLX ~ App in App
Super app transition
Converting the OLX classifieds app to a Super App which means the OLX autos will be embedded into it to give a seamless experience to our users.
Client
OLX Autos
Services
Wireframe Design Prototype Research
Industries
Used Vehicle Trading
Date
January 2023
The major challenge was to create an intersectional experience for the classified users that they can now make a switch between specific autos app and classified app over the single platform (within single app). This has to be done seamlessly by the existing and new users. The technical challenge was to not to create any additional architectural efforts in classified app but just the autos app development.
As of 1 March 2023 App in App has been launched in Indonesia with 80,000 beta users. Getting a positive response so far. App in App for Turkey has been designed and is currently in production to be launched by end of April 2023. App in App for India is currently under discovery phase and a lot is depending upon the positive results over the other markets




